Understanding the Brain Science Behind Giving and Receiving Gifts

Spending money on others brings happiness to the gift-giver, studies say. In fact, psychologists have confirmed that the warm glow of kindness, the feel-good rush after being kind to others, is real. A 2019 study says that people who give benefit regardless of whether they gain something from gifting others.

Image

Jessica Andrews-Hanna, an associate professor in the Department of Psychology, discusses in detail the psychology and neuroscience behind giving and receiving gifts:

Read the UA @ Work Article

Updated: 12/05/23